Content marketing + blogging
Content that answers customer questions and earns the call
Service pages, location pages, FAQs, and articles written around what your customers actually search for. Built to rank in Google, build trust, and make the next step obvious, for dental practices, home service companies, and local businesses.
- Search-ledEvery page targets a real search your customers make.
- Written for youReviewed and approved by you before anything goes live.
- MeasurableJudged by rankings, calls, and bookings, not word count.
Content with a job to do
Blogging for the sake of blogging doesn't bring in customers
A lot of "content marketing" is generic posts that never rank, never get read, and never lead to a phone call. Meanwhile, the pages that matter most, the ones for your core services and the towns you serve, are thin or missing.
I start with the pages that bring in revenue, then add FAQs and articles that answer the questions customers ask before they call. Every piece has a clear job: rank for a real search and turn that visitor into a lead.
How content fits into local SEO- One page for every service
- Generic posts nobody reads
- No clear call to action
- Pages Google won't rank
What I write
The content that brings in local customers
Service pages come first because they drive the most calls. Articles and FAQs build on them.
Service and treatment pages
A clear, specific page for each service that drives your revenue, from implants and aligners to roof replacement.
Location and service-area pages
A genuinely useful page for each town or office you serve, never copy-and-paste city pages.
FAQ content
Straight answers to cost, timing, insurance, and "is this right for me" questions, the ones people search before they call.
Articles that target real searches
Blog posts planned around searches your customers make, each linked to the service page it supports.
Content refreshes
Updating and improving the pages you already have is often the fastest win. I start there when it makes sense.
Photos and video
Real photos and short-form video make pages more trustworthy and give you material for social media.
Social media & videoSpecialized, not templated
Content shaped around how your customers decide
The questions a patient asks before an implant consult are very different from a homeowner's questions after a storm. Your content should answer the right ones.
Dental + orthodontic
Treatment content that converts.
Clear, accurate pages for the treatments that matter most to your practice.
- Implants, cosmetic, and emergency care
- Braces and clear aligner pages
- Reviewed by your team for accuracy
Home services
Answers that win the job.
Content that helps homeowners understand the problem, the options, and why to call you.
- Repair vs. replacement guides
- Storm damage and insurance FAQs
- Service-area pages for every town
Restaurants + bars
Give people a reason to visit.
Menus, events, and private-event pages that show up in search and make planning easy.
- Menu and specials pages
- Private events and catering
- Photos that match the real experience
Content strategy
Every page supports the ones that make money
Good content is organized, not random. Your service pages sit at the center, and FAQs, articles, and location pages link back to them. That structure helps Google understand what you do and where, and it helps customers find the page that answers their question.
See local search plansQuestions
What does it cost?How long does it take?Is it right for me?Locations
A useful page for each town you serve, linked back to the service
Proof
ReviewsPhotos of real workBefore + afterHow content is priced
Content is built into every local search plan
Most clients get content as part of a monthly local search plan, so every page is tied to a search strategy and tracked. New websites include core service pages from the start.
Foundation
$1,250 /month
Local search plan
- One new or improved service page per month
- Google Business Profile updates
- On-page and technical SEO
- Monthly report and call
Growth
$2,000 /month
Local search plan
- Two or more new or improved pages per month
- Service-area and competitor strategy
- Conversion improvements
- Quarterly strategy session
Websites
From $2,500
One-time project
- Core service pages written with you
- Growth Website adds a page for each key service
- Service-area or location pages on Growth
Local search plans have a 6-month initial term, then run month to month with 30 days' notice. Need a batch of pages without a monthly plan? Ask for a written quote.
Precision execution
From search to published page
- 01
Research
The searches your customers make, what competitors rank for, and which of your pages need the most help.
- 02
Outline
A page plan built around real questions, with one clear call to action, shared with you first.
- 03
Write + review
I draft the page in plain English. You review for accuracy and approve before it goes live.
- 04
Publish + measure
Published with the right structure and links, then tracked for rankings, calls, and forms.
Why TC3 Marketing
Disciplined strategy. Clear communication. Practical growth.
TC3 combines hands-on website, search, and content work with more than a decade of sales experience, including founding and running a healthcare revenue cycle company. I approach marketing the way business owners do: what does it cost, and what does it bring in? Every engagement starts with documented goals and ends with work you can understand, own, and measure.
More about TC3- Owner-led strategy and execution
- Clear scope and price, approved before work starts
- You own your website, accounts, and content
- Reporting tied to calls, forms, and bookings
Straight answers
Content marketing FAQs
Do I need a blog?
Not always. For most local businesses, strong service and location pages bring in more calls than a blog. Articles help once those core pages are in place, especially for answering common questions.
How much content will I get each month?
The Foundation plan includes about one new or improved page a month, and Growth includes two or more. Page counts are a guide, and the focus is always the pages that will bring in the most business.
Will the content sound generic?
It shouldn't. Every page is built around your services, your area, and details only you can provide, then reviewed and approved by you before it goes live.
Who checks the content for accuracy?
You do, before anything publishes. For dental and orthodontic practices, treatment pages are reviewed by your team so clinical details are right.
Can you improve the pages I already have?
Yes, and it's often the fastest win. Updating a page that already has some visibility can move it up faster than starting a new one.
Do you guarantee rankings for new content?
No. Nobody can honestly guarantee a position in Google. I commit to pages built around real searches, published with the right structure, and tracked so you can see what they bring in.
One connected system
Content works best alongside
Content gives Google a reason to rank you and customers a reason to call. SEO and a strong website make it count.
Let's start the conversation
Ready for content that brings in customers?
Tell me about your business and the services you want more of. I'll look at your current pages before we talk and point out the quickest wins.
Prefer to pick a time? Book a free consultation