Case study · eCommerce redesign
A handcrafted chocolate shop, redesigned to sell: +125% sales in six months
Chollipops makes handcrafted chocolate lollipops, hot chocolate bombs, chocolate-dipped fruit, and decorative figurines in Columbus. I redesigned the website and rebuilt the checkout and shipping so the artistry comes through and ordering is easy.
Results
What changed after launch
Revenue
+125%
Sales revenue in 6 months
Measured over the six months after the new site and checkout launched.
Traffic
+80%
Site traffic in 2 months
Measured over the first two months after launch.
The goals
Show the artistry, then make ordering effortless
Every Chollipops piece is edible art, and the website needed to show that the moment someone landed on it. It also needed to make browsing a growing product line simple, from lollipops and figurines to seasonal treats.
Just as important, buying had to be easy: a secure checkout, clear shipping, and a site that works as well on a phone as it does on a laptop, so customers come back to order again.
What I built
A visual, easy-to-shop online store
The redesign puts large, high-quality product photos first and organizes the shop so customers can find the right treat quickly. Behind the scenes, I rebuilt the checkout and shipping setup so orders go through cleanly.
Website design servicesScope of work
- Full website redesignA visual-first layout built around product photography.
- Product categoriesClear categories so customers find lollipops, figurines, and seasonal items fast.
- Checkout + shipping rebuildA secure checkout and shipping setup that makes finishing an order simple.
- Mobile-first buildDesigned for shoppers who find Chollipops on their phones.
The site
Screens from the redesign
From the client
Working with TC3 Marketing was an incredible experience. The team was quick to understand our vision and delivered results that exceeded expectations. Everything was handled with professionalism and efficiency, and the process felt seamless from start to finish.
Let's start the conversation
Want a website that sells like this?
Tell me about your business and your current site. I'll look at it before we talk and come back with a practical recommendation.
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